The Boutique Publishing House Lab

ATTN: Wellness Professionals

Learn how to build something you can repeat, grow, and lead.

Launch Your Own Anthology-Based Publishing House & Amplify Voices, Expand Reach, Confirm Authority

Turn Your Network into a Revenue-Generating Anthology Business

Inside this 6-part live experience via ZOOM, we'll walk you through how to build a boutique collaborative publishing brand that helps other wellness professionals increase authority, expand audience reach, generate speaking opportunities, and create lasting marketing assets through professionally produced anthologies and ethical anthology leadership.

Anthologies are collections of works by multiple writers that share a common theme or topic.

This is not just about publishing a book. It’s about creating a repeatable publishing model, with a real purpose, that you can grow into a business. -Ronnie Swais Publisher of 40 Anthologies working with over 100 wellness professionals- see them here.

Our Anthologies | A Beautiful Life

Anthologies naturally create:

relationship ecosystems,
audience sharing,
social proof,
referral opportunities,
speaking opportunities,
and collaborative growth.

Collaborative Anthologies = Profitable, Purpose-Driven Publishing Business

In a world changing faster than ever, authentic human stories matter deeply. Real stories are AI-proof, and books are lockdown-proof.

They connect, inspire, and create lasting legacy.

There is also something deeper happening when you bring your Anthologies to life - you are giving fellow wellness professionals a way to:

be seen,
share meaningful stories,
elevate their mission,
and feel part of something larger.

Bring meaningful stories to life while building a business aligned with your purpose.

Revenue Potential Per Book

Every anthology can be structured differently depending on your financial goals, your desired level of hands-on involvement, contributor experience, production choices, and optional add-ons such as virtual events, workshops, or conferences. In the course, we walk you through multiple pricing and publishing models so you can choose an approach aligned with your vision and audience.

Sample Book Structures

Example 1 — Simple Starter Anthology
20 co-authors at a $99 participation fee
Using our templates and self-managed production
Uploaded to Amazon only

Estimated Revenue: $1,980

Example 2 — Higher-Touch Collaborative Book
15 co-authors at a $300 participation fee
Outsourced book production ($650 estimated cost)
Uploaded to Amazon only

Estimated Net Revenue After Basic Production: Approximately $3,850

Example 3 — Premium Authority-Building Experience
10 co-authors at a $500 participation fee
Includes anthology production plus a virtual co-author conference experience

Estimated Revenue: $5,000+

(Additional revenue opportunities may include book sales, speaking opportunities, workshops, sponsorships, or future anthology invitations

*These examples are for educational purposes only. Results vary depending on pricing structure, audience, marketing efforts, production choices, and participant engagement.

Your Blueprint for a Purpose-Driven Publishing Business

This is a live online, step-by-step experience designed to help you go from idea to published anthology, while building a repeatable publishing model you can use again and again. - Inside this 6-part Lab, you’ll learn how to create, fund, and lead collaborative books as a business.

You’ll be guided through:

Project leadership and community building
Legal + ethical structure, copyright, royalties, AI
Crafting a compelling anthology concept that attracts the right contributors
Signing co-authors with clarity, confidence, and aligned messaging
Creating themes and chapter angles that people want to be part of
How to guide contributors to use the books after launch
Understanding distribution/sales via Amazon, Ingram Sparks, Barnes and Noble vs your own bookstore
Communication cadence, handling difficult contributors, deadline enforcement, and maintaining excitement, conflict resolution, and accountability systems.
Marketing of your co-authors and book
More

By the end of the Lab, you’ll have the tools, templates, systems, and confidence to launch your own boutique anthology publishing project, bringing aligned co-authors together to create a professionally published book that builds authority, expands reach, creates new revenue opportunities, and serves as a powerful marketing asset for you and your contributors.

Course includes

6 hours live Zoom instruction
eWorkbook with notes, templates, and step by step instructions
Access to Additional support videos
Email implementation support for course-related questions during your launch process
Certificate of Completion - *confidence for your
co-authors

After participating as co-authors in our anthology projects, several contributors approached us wanting to create collaborative books of their own. We guided them through the process and helped produce their anthologies successfully, which inspired the creation of this training program so we could support even more wellness professionals in launching meaningful, authority-building publishing projects.

- Krista Hannesen

Anthologies create an opportunity to build a business that is both purpose-driven and profitable, whether as a meaningful side hustle or a thriving main venture.

Learn how to build something you can repeat, grow, and lead.

Both programs launch May 25th

*Investment will can be recouped in your first book!

Our self-paced courses allow you to learn on your own schedule. You can move through the material at a comfortable pace, return to the lessons whenever you need.

Course includes

6 hours of video instruction
eWorkbook with notes, templates, and step by step instructions
Access to Additional support videos
Email support for course-related questions during your launch process
Certificate of Completion - *confidence for your
co-authors

Special

$97.00cad + tax

reg $297. + tax

Self Paced,

Step-by-step guidance

A more interactive experience, our classroom-led courses are taught live by an instructor over Zoom. Ask questions, connect with others, and learn in a supportive group environment.

Course includes